MarketPlace
The 6 Laws of Customer Experience
A paper by Bruce Temkin, Principal Analyst, Forrester Research. There are huge opportunities to rethink how we deal with customers. This paper offers
six laws you can’t afford to break if you want to take advantage of the new customer dynamic.
CRM in Small and Medium Enterprises: Sized to Fit
Aberdeen Group surveyed more than 120 enterprises, examining the unique position of Small and Medium Enterprises in obtaining and retaining customers and market share. The report identifies strategies, capabilities and enablers used by best-in-class firms.
Customer Experience Strategies for the Millennial Generation
The "millennial generation," also known as Gen Y, is entering the workforce now and will flex their growing buying power in the coming years. This paper includes new research on the factors that drive this generation and reveals eight customer experience strategies you can start implementing today.
Global Customer Experience Management Certification Program
[Feb. 5-6, Dubai; March 3-4, London] Learn cutting-edge CEM methods from a team of international
gurus. This 2-day course applies CEM essentials, strategies and methodologies on Marketing,
Sales and Services; provides a framework with relevant guiding principles and tools for
designing the best experience to your customers.
Featured Links
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Sales Configurator
Access-Commerce has software solutions designed to meet
the specific needs of different market segments.
CEM Training and Certification
Patent-pending methodologies combine the art and science of Customer
Experience Management.
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On-Demand CRM Software
Use RightNow solutions to create the best possible customer experience while reducing costs.
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