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Winning on Service in an Uncertain Economy Companies who are building customer loyalty through exceptional service are finding themselves insulated against this economy. They know you can’t afford to lose customers since they cost considerably more to replace than to retain. Download this white paper to learn more.

Forrester Research: Total Economic Impact of Click to Call Forrester examined multiple Click to Call deployments in order to quantify ROI, determine conversion rates and understand the impact on customer experience across channels. Read the analyst perspective and see how eStara Click to Call can change your business.

How do you Score? Download the Silverpop Vtrenz benchmark study of Lead Management practices so you can compare your lead management program results with industry averages.

Customer Experience Management Professional Certificate Training 2008 [Nov. 26-27, Sydney] Learn cutting-edge CEM methods from a team of international gurus. This 2-day course applies CEM essentials, strategies and methodologies on Marketing, Sales and Services; provides a framework with relevant guiding principles and tools for designing the best experience to your customers.

What’s Brewing in CRM? Respond Now and Rethink CRM [Oct. 16, New York City] Please join us at the Heartland Brewery for some great beer and appetizers—and learn how to overcome the top four barriers to successful CRM deployment.

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Best Authors

September 2008

Andrew Rudin
Outside Technologies
[Best Article]
William Band
Forrester Research
[Best Blog]



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